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How KitCut made an 8-minute film from one brief

Most AI video stops at a clip. This is a whole film: eight minutes, eight chapters, about 1,200 words of narration, painted pictures and a court drawn to scale. KitCut made it from one brief.

It is episode 2 of Padel Tactics, a YouTube channel for club padel players: Bandeja, Víbora or Smash?, on how to answer a lob. You can also watch it on KitCut.

Why long films are the hard part

If you have tried to make a video with Claude Code or another coding agent, you know where it stops. A short animation comes out. Then every extra minute means hours of prompting, rendering, watching and fixing by hand, and keeping the voice, the look and the facts the same from the first scene to the last.

An 8-minute film is not eight one-minute films glued together. One narrator has to carry it, the pictures have to belong to one series, a fact said in chapter 1 must still be true in chapter 7, and every scene has to be timed to the words over it. That is the work KitCut does.

Twelve frames from the same film, from 0:02 to 7:56, under the words One film, start to finish, 8:00: the painted title, a court with a statistic of over 80 percent, the court split into bandeja, víbora and smash zones, a painted player pointing at the ball, flat and topspin smashes side by side, a slow-motion ball leaving over the side fence, and a closing card.
The whole film in twelve frames.

What went in

One brief, written like a director's notes:

  • The film, chapter by chapter: a cold open, why the tennis smash fails, the choice between three overheads, one chapter for each shot, what to do when they smash at you, and four takeaways.
  • A fact sheet with its sources. The brief said: every number and rule on screen comes from it, or it stays out.
  • The series' look: episode 1's court, players and textures, so episode 2 looks like the same channel.

What KitCut did with it

Step Time
Writing the narration, painting 8 pictures, animating every scene 83 min
Reviewing its own frames and fixing what it found 10 min
Mixing the voice, music and sound 1 min
Rendering 8 minutes of video 17 min
Putting it online 5 min
All of it 1 h 56 min

Nobody sat with it while it worked. The narrator reads 1,197 words in 78 lines in one steady voice, the ball flies on real arcs between the players, and every claim on screen carries its source, with a sources card at the end.

We are open about what we changed afterwards: we rebuilt the first 21 seconds by hand so the opening matches episode 1, and redrew four short passages where a padel player would have spotted a mistake in the picture. The narration and everything else is the film as KitCut made it.

And people watch them

Every video on Padel Tactics is made with KitCut. The channel started on October 9. Here is YouTube Studio for its first film, a 6:33 explainer, five days in:

A screenshot of YouTube Studio analytics for the video Padel Tactics Explained: How Points Are Really Won. It reads: this video has gotten 2,402 views since it was published; views 2.4K rising over four days; watch time 42.7 hours. How viewers found it: YouTube recommendations 2.1K, YouTube advertising 204, direct or unknown 48, YouTube search 15, other 28. Audience retention: average view duration 2:43, 41.4 percent.
YouTube Studio, October 14: 2,402 views, 42.7 hours watched, 2:43 average view.

2,402 views and 42.7 hours of watch time. The average viewer stayed for 2 minutes 43 seconds. Most of them, about 2,100, came from YouTube recommending it to people browsing; 204 came from a small ad we ran.

Long films are what YouTube rewards with watch time, and watch time is what a channel needs to grow. That is why we built KitCut to make them.

Make your own

  1. Describe the film in a few sentences, or paste a full brief like the one above.
  2. Attach what it should know: notes, sources, pictures, a logo.
  3. Pick the length. Films up to 8 minutes are on the Pro plan.

When it is done, publish it to YouTube from the film's page with a title, description, thumbnail and a publish date.

Start a long film